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Website Analytics

Your website tells a story about how people find you and what they do when they arrive. These posts help you read that story.

Five-step analysis process showing traffic sources, conversion rate, drop-offs, device check, and one fix — each with a 2-minute time estimate and a clear output
analyticswebsite

How to analyze your website data (a simple step-by-step guide)

You have analytics installed. The data is flowing. You just have no idea what to look at, in what order, or what to actually do with any of it. This guide fixes that.

·9 min read
Two-column comparison showing which website analytics metrics startups should track versus which ones to ignore
analyticsstartups

Website analytics for startups: what to track (and what to ignore)

You do not need 50 metrics. You need 5 good answers. Here is a practical guide to website analytics that actually helps you make decisions.

·8 min read